Nikita Strunkis

/ playground

Curiosity in Pixels

  1. Designing an App to Track Fitness and Athletic Performance

    Concept · Mobile App · External
  2. Reimagining PayPal as a One-Stop-Shop Solution

    Concept · Web & Mobile · External
  3. Transforming a Luxury Brand’s Online Store for the Digital Age

    UI Design · E-commerce
  4. Exploring Contrast and Motion in Typographic Design

    Motion · Typography
  5. Conceptualizing an App to Streamline Workflow for Project Managers

    Concept · Desktop App
  6. Designing a Concept App to Simplify Multitasking Workflows

    Concept · Desktop App
  7. Creating a Music App Concept in Neomorphic Style

    Concept · Mobile App

/ playground

UI Design · E-commerce

Transforming a Luxury Brand’s Online Store for the Digital Age

/ role
UI Designer, Interaction Designer
/ contribution
On the project, I was responsible for the visual design and its animation.

/ project overview

The goal of this project was to design an intuitive and visually appealing e-commerce website for a company specializing in nail dip powder.

The client aimed to increase their online presence and boost sales through an engaging digital platform. As the designer, I was tasked with creating a user-friendly layout that appeals to beauty enthusiasts of all ages.

Key pain points and solutions:

  • A clean and modern design with an emphasis on high-quality product images and videos.
  • Easy navigation to ensure a smooth shopping experience for users.
  • Integration of secure payment gateways.
  • Mobile responsiveness to cater to users shopping on various devices.

/ content creation

As a designer, I worked with content creators, photographers and video cameramen to create unique visual materials to be used on the site. For each product category, a photo shoot was organised and a video was shot to match the shades and colours of the specific collection.

An initial mind-map with a plan to work on the project.
An initial mind-map with a plan to work on the project.
The result of a photo shoot
The result of a photo shoot

/ design implementation

I started the visual design by looking for a design solution that would evoke the necessary emotion in the user and deliver the message that the brand wanted to bring through the visual language.

Initial visual design concepts
Initial visual design concepts

Using Figma, I designed the UI of the site, focusing on a color palette that reflects the brand's identity while ensuring good contrast and readability. The design incorporated clean lines and a minimalist aesthetic to highlight the products.

List of products
List of products

/ interface animation

After the design was ready and approved I proceeded to the animation of the interface using those materials that were filmed by videographers. For this, I used Adobe After Effects and Adobe Media Encoder.

Result of animation of the main page of the site with all presented product collections

/ results and impact

Customer feedback has been overwhelmingly positive, highlighting the ease of use and aesthetic appeal. The website successfully delivers a seamless shopping experience that aligns with the luxurious and modern vibe of the brand.

/ playground

Motion · Typography

Exploring Contrast and Motion in Typographic Design

/ overview

The project was an experimental project focused on integrating horizontal animation and bold typographic solutions for an e-commerce product. The goal was to enhance user engagement through dynamic typography and smooth motion effects.

/ results and impact

The project demonstrated how motion can bring typographic elements to life, creating a more immersive experience. I learned how effective bold typography and animation can significantly improve the visual appeal and user interaction, particularly in an e-commerce context.

/ playground

Concept · Desktop App

Conceptualizing an App to Streamline Workflow for Project Managers

/ overview

For this project, I conceptualized an app designed to streamline workflows for project managers. The goal was to simplify task management, improve team collaboration, and provide real-time updates for efficient project tracking.

/ results and impact

The app concept provided an intuitive interface with task prioritization, calendar integration, and team communication features. I learned the importance of simplifying complex workflows into user-friendly tools that reduce friction and improve productivity for project managers.

/ playground

Concept · Desktop App

Designing a Concept App to Simplify Multitasking Workflows

/ overview

This project involved designing a concept for a messaging app aimed at simplifying multitasking workflows. The app was designed to help users manage multiple conversations and tasks simultaneously, with features focused on task switching, reminders, and prioritization for better productivity.

/ results and impact

The concept focused on creating a seamless experience for users handling multiple messages and tasks at once. Key takeaways included the importance of clear conversation organization and intuitive task management within a messaging interface. I learned that designing for multitasking in a messaging app requires simplicity and flexibility while keeping communication clear and accessible.

/ playground

Concept · Mobile App

Creating a Music App Concept in Neomorphic Style

/ overview

This project focused on creating a music app concept while exploring the neomorphism design style. The goal was to combine the sleek, minimalistic aesthetics of neomorphism with functional elements of a music app, creating an immersive and modern user experience.

/ results and impact

Through this concept, I explored how neomorphism could be applied in a functional context while maintaining visual appeal. Key insights included understanding the balance between soft, subtle shadows and clear usability. I learned that neomorphism can offer a fresh, visually appealing approach to design but requires careful attention to legibility and usability, especially in interactive elements.